The Future of Military Entrepreneurship Is Being Written.

Victor + Valor exists because extraordinary military-connected leaders shouldn't have to build extraordinary organizations alone.

Through national media, speaking, publishing, strategic communications, and public relations, we make sure military-connected entrepreneurs are recognized for the impact they're creating today.

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More Than Entrepreneurship. A Stronger Future.

Military entrepreneurship has never been simply about starting businesses. It's about economic mobility for military families, resilient organizations and stronger local communities.

Because when military-connected entrepreneurs thrive, families, communities, and our nation thrive alongside them.

What We Speak On

Every conversation is grounded in practical experience serving military-connected entrepreneurs across the country.

Meet Our Founder: Ali Craig

Ali Craig is a researcher, speaker, and founder of the Human Choice™ Theory and Executive Director of Victor + Valor.

Organizations don't grow because of better marketing alone. They grow because of stronger relationships.

She regularly speaks on military entrepreneurship, leadership, organizational development, communication, branding, nonprofit innovation, and the future of relationships in an AI-driven world.

Featured Stories Worth Sharing

  • Behind every organization is a founder.
  • Behind every founder is a family.
  • Behind every family is a story worth telling.
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Media Resources

Journalists, podcast hosts, producers and conference organizers: we'd love to introduce you to the military-connected entrepreneurs whose work is changing lives every day.

Connect With the People Living Them.

If you're looking for authentic stories of leadership, resilience, innovation, and continued service, we'd be honored to connect you with the people living them.

Victor + Valor supports organizations in healthcare, education, manufacturing, technology, nonprofits, consumer products, and professional services.

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